Common questions
Everything you need to know about presale blanket fundraisers, sponsored campaigns, and how Spectator Sport runs the program.
Typical campaigns raise $15,000-$35,000. The biggest campaigns we've run have raised over $50,000 in 4 weeks. The actual number depends on school enrollment, community engagement, blanket retail price (usually $65-$75), and how strongly your booster leader promotes the campaign. We give every school a custom raise estimate before they commit.
No. Our presale fundraiser program has zero upfront cost. Your community places orders through your custom campaign page. Production only starts after the campaign closes. You only pay for blankets that have already been purchased by your community. Your school never holds inventory and never fronts a dollar.
A sponsored campaign costs your school zero dollars, ever. Spectator Sport sponsors it end to end, covering all design costs, production deposits, and shipping. Your community buys the blankets, your school distributes them and gets paid based on how well the campaign performs. Sponsored campaigns are usually the right starting point for schools brand-new to blanket fundraisers. They prove the market, build community awareness, and lead to a much stronger presale campaign the following season.
Design approval to profit check usually runs 6-10 weeks. Custom mockups arrive within 48 hours of your initial inquiry. The campaign itself runs 2-4 weeks. Production takes 2-6 weeks depending on the blanket style (Nubay Rapid Print is fastest at 2-4 weeks; D-Luxe NubaySoft is 4-6 weeks). Delivery and your profit check follow.
Your school does the promotion to your own community. That's what makes presale campaigns work. We give you a full booster leader toolkit: social media flyers, sample email and text scripts, game-day announcement scripts, and best practices from 7,000+ campaigns. You bring the school's voice and audience; we bring the production system and the data on what works.
NubaySoft is the proprietary ultra-soft plush fabric Spectator Sport developed and manufactures exclusively. The most popular tier (D-Luxe NubaySoft, 600 GSM) is heavy, soft, and photo-realistic when printed. It's what makes the blanket a keepsake your community actually wants to keep, not just a fundraiser product they buy once and forget. Available only through Spectator Sport's network of sites.
No. FundraiserBlanket.com (singular) is the official Spectator Sport USA fundraising program, built on the presale model invented at Mountain Ridge HS in 2019. Fundraiser Blankets (plural, at fundraiserblankets.com) is a separate competitor that appeared on Shark Tank in Season 17. They're a different company with a different product. Schools that have run both usually come back to Spectator Sport for the NubaySoft material quality and the operational system we've refined since 2019.
Our most successful campaigns are led by someone who's already organizing community communication for the school: a booster club president, a cheer mom, a band parent leader, an active PTO member, or an engaged athletic director. The common trait is they already have access to parent text chains, school Facebook groups, and game-day announcements. The blanket is the product. The champion is what drives the raise.
Small schools (under 500 enrollment) often do really well because their communities are tight-knit. We've seen K-12 rural schools raise $8,000-$15,000, which is proportionally higher per student than large high schools. The presale model scales down well because there's no minimum order. You only produce what your community buys. If you're a small school, a sponsored campaign first is usually the right entry point.
Yes, team-specific campaigns are very common: football boosters, cheer squad, marching band, theater program, senior class, etc. The blanket design can feature the specific team's roster, season, championship year, or coach. Profit goes to that specific program. We often run multiple campaigns per school per year for different programs.
Yes. We've shipped to schools in all 50 states. Alumni and family members can order online from anywhere in the country, not just locally. The finished blankets arrive in one bulk delivery to the campaign manager or school, and the campaign manager handles getting each blanket to its buyer.
You only pay for blankets that were actually ordered. There's no minimum, no penalty, and no leftover inventory. If 30 blankets sell, 30 get produced and shipped. If 300 sell, 300 get produced. We've never had a school lose money on a presale campaign. The worst outcome is a smaller raise than hoped.
Every Spectator Sport order (presale, sponsored, or wholesale) includes the full go-to-market kit. We build your custom campaign landing page branded with your school's mascot, colors, and approved design. We make social media flyers and share graphics sized for Facebook, Instagram, and parent group chats. We give you ready-to-send email and text blast scripts refined from 7,000+ campaigns. You get a real-time order tracking dashboard, and a dedicated rep through profit-check delivery. Blankets arrive in one bulk delivery to your campaign manager or school, sold and paid for in advance and ready to hand out. Even if you order only 50 wholesale blankets, you still get the campaign site and the social kit. We'd rather make your sale easy than just take an order. That's the difference.
Spectator Sport USA is a Murray, Utah sports gear, media, and apparel company. It runs the campaigns, platform, and marketing behind FundraiserBlanket.com, while every blanket is manufactured by its production partner HighSchoolBlankets.com, the Murray factory that has made custom school blankets since 2003 and has served 7,000+ schools lifetime. Presale blanket fundraising was invented at Mountain Ridge HS in 2019 by the Murray team behind this partnership. Spectator Sport USA also operates spectatorsport.com (parent brand), schoolblanket.com (general school spirit), seniorblanket.com (graduation), mascotblanket.com (design showcase), and myhighschoolfundraiser.com (HS-specific fundraising); highschoolblankets.com is the production partner's ordering portal and nubaysoft.com its material brand.
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Our team is ready to talk through your specific school, your community size, and what a campaign could look like.
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